If you want to look your best, these are the most 10 graphic mistakes you have to avoid. Typical show visitor is a reluctant and cautious creature with a busy schedule. He seldom approaches an unfamiliar exhibitor directly and asks, “So who are you guys and what do you do?”
Instead, he hangs back, studies the booth, and reads the back wall to learn why he should spend one more minute at your exhibit.
In most small exhibits, the graphics are the exhibit. They provide attendees with